Areas of Expertise

Creative Strategy
Brand Marketing
Growth Marketing
Creative Direction
Design Manager
Channel Management

I’m a growth-focused creative with over ten years experience in retail marketing departments of Fortune 500 and DTC brands. Expertise is within developing and executing 360 campaigns that push brands forward, with a track record of revenue-generating results. Passion for leading and inspiring creative teams to develop multi-channel content, from digital advertising to OOH.

I’m a big-picture strategic thinker with ability to zoom in on details. I like to blend brand, growth, creative and human behavior to unlock new ways a brand can reach potential customers. I have a curious disposition and like to push teams to implement change and evolution in throught.

For fun I…
…have a podcast dedicated to finding The Greener Alternatives to ever day consumer products.
…try to keep track of all the skincare I try on To Dew List.
…started Matimi, an online shop where I can stay creative.